Berlin, November 5th 2015. Berlin’s doxter GmbH has acquired with immediate effect the established medical platform Arztbuchen24. The online service specializes in medical practice organization and appointments and has been available for many years. doxter plans to continue to offer and expand the innovative service, in order to be prepared for the growing digitalization and legal developments in the healthcare industry.
Sales director and co-founder Dr. med. Ron Lehnert explains: “Arztbuchen24 is the ideal supplement to the product we offer to doctors and practices. We now reach additional medical professionals, that are looking for a functioning online solution to optimize their practice processes. The paper calendar will soon be a thing of the past.”
The longterm goal is to establish doxter also as a valued brand for web based solutions in the everyday running of a practice. Arztbuchen24 is the first step in this direction. In the medium term all new services will be integrated into doxter’s middleware, which is already being used by numerous medical software manufacturers and health insurance companies.
“The acquisition represents a consistent expansion of our technological leadership,” adds CTO and co-founder Kai Rubarth. “With the merger of our medical directory and SaaS, we will continue our ambitious growth plans in the DACH region stronger than ever. In this area the valuable industry knowledge of Mr Hofer’s team is an additional asset for us.”
About doxter GmbH
doxter GmbH has been offering web services for healthcare professionals and patients since 2012. Practices acquire more patients for their services using doxter, saving time in the workflow of the practice. Patients find doctors with reviews and available appointment times on doxter.de. Licensing of developed technologies, mobile apps and online marketing, expand doxter’s product portfolio. doxter is active in the DACH region. The company expands its reach via partnerships with health insurance companies, online directories and software vendors. Investors include the biggest German Yellow Pages publisher Müller Medien and Martin Sinner from Idealo.